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"Low-cost airline will take off at Lambert Field"


 
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Tuesday, January 23, 2007

Low-cost airline will take off at Lambert Field
By Elisa Crouch
The St. Louis (MO) Post-Dispatch
 

Passengers load their luggage and obtain their boarding passes at the AirTran Airways counter at Orlando International airport.
A new air carrier is coming to Lambert Field — one that could lower the cost of flying to the East Coast.

AirTran Airways, based in Orlando, Fla., plans to announce today that it is entering the St. Louis market on May 8 with four daily nonstop flights to Atlanta, with prices starting at $59. On June 7, it will add a daily nonstop flight to Orlando, with prices starting at $79.

AirTran's presence is strongest along the Atlantic, especially Florida.

"When they enter the market, they will certainly affect the price people will pay to go east," said Brian Kinsey, Lambert business and marketing manager.


AirTran's five daily flights will make up a sliver of the 351 daily flights at Lambert. AirTran's presence at St. Louis will be similar to that of Frontier Airlines, which has four daily flights.

But AirTran's decision to enter the St. Louis market is proof that Lambert is on the upswing. Nearly four years after American Airlines cutbacks in 2003, the number of passenger boardings are steadily rising. Air carriers are replacing smaller, regional jets with larger airplanes.

"We're slowly recovering," Airport Director Kevin Dolliole said. "We're stable."

Another air carrier gives St. Louis travelers more options, he said. "It opens more doors and more ways of getting from point A to point B."

Southwest Airlines, now the airport's second largest air carrier, entered the St. Louis market in 1985 with a handful of flights to Kansas City and Chicago.

"There's always a potential as a new carrier enters a market for potential growth down the road," Dolliole said.

AirTran operates its hub from Hartsfield-Jackson Atlanta International Airport, where it serves as the second largest air carrier. The company is a subsidiary of publicly traded AirTran Holdings and is the world's largest operator of the Boeing 717, which has 117 seats. It also flies the Boeing 737, which has 137 seats.

The average age of AirTran's fleet is three years, company spokeswoman Judy Graham-Weaver said.

It's the only low-cost carrier with a business class. Upgrades start at $40.

AirTran offers 700 daily flights and has 53 destinations in its route network. A traveler flying from St. Louis will be able to fly to 36 of those destinations, Graham-Weaver said.

AirTran is entering the Phoenix market next month. In addition to Lambert, the airline plans to announce today that it will begin service at yet another airport, Graham-Weaver said.

The airline is pursuing a merger with Midwest Airlines, which operates Midwest Connection flights at Lambert. Midwest has rebuffed its approach.

Lambert officials began pursuing AirTran in 2003, Kinsey said. He had hoped to have AirTran much sooner.

"We're sure glad they're here now," he said. "It's been a lot of work for the entire staff."

In coming days, Lambert and AirTran officials will work out such details as gate arrangements. Kinsey said it's not determined which concourse the airline will use.

"This is great for us and it shows the market is a good market for a carrier like this," Kinsey added. "We hope this is the first of other announcements coming along soon."

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